High impact ad formats Archives - Digitaland https://www.digitaland.tv/blog/category/high-impact-ad-formats/ Digital Advertising Blog Thu, 28 Oct 2021 13:11:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://www.digitaland.tv/wp-content/uploads/2017/10/cropped-favicon-65x65.png High impact ad formats Archives - Digitaland https://www.digitaland.tv/blog/category/high-impact-ad-formats/ 32 32 What is an Impact Ad? https://www.digitaland.tv/blog/high-impact-ad/ https://www.digitaland.tv/blog/high-impact-ad/#respond Thu, 28 Oct 2021 13:11:36 +0000 https://www.digitaland.tv/?p=6168 Just like the name sounds, an impact advertisement, or an impact ad, is one where the influence is significant and delivers on high motivation results, ...

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Why Your In-house Team Needs a Creative Production Team https://www.digitaland.tv/blog/why-your-in-house-team-needs-a-creative-production-team/ https://www.digitaland.tv/blog/why-your-in-house-team-needs-a-creative-production-team/#respond Wed, 17 Apr 2019 10:09:12 +0000 https://www.digitaland.tv/?p=5649 The benefits of maintaining an in-house creative team are numerous. It’s impossible to replicate the attention to detail and working knowledge of your market that ...

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Words Versus Images: Crafting the Perfectly Balanced Digital Ad https://www.digitaland.tv/blog/the-perfectly-balanced-digital-ad/ https://www.digitaland.tv/blog/the-perfectly-balanced-digital-ad/#respond Mon, 07 May 2018 13:30:30 +0000 https://www.digitaland.tv/?p=4781 Call it the yin yang. There is nothing quite like the complex and sometimes combative codependence copywriters and graphic designers forge while working together on ...

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How data is killing your digital ad campaigns (and what you can do about it) https://www.digitaland.tv/blog/data-killing-digital-ad-campaigns-can/ https://www.digitaland.tv/blog/data-killing-digital-ad-campaigns-can/#respond Thu, 08 Feb 2018 08:56:14 +0000 https://www.digitaland.tv/?p=4685 Digitaland – As agencies and advertisers alike scramble to catch up with the digital ad revolution, it’s all too easy to get seduced by the ...

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Are your digital ads ready for Chrome’s ad blocker? https://www.digitaland.tv/blog/digital-ads-ready-chromes-ad-blocker/ https://www.digitaland.tv/blog/digital-ads-ready-chromes-ad-blocker/#respond Thu, 18 Jan 2018 09:21:05 +0000 https://www.digitaland.tv/?p=4398 This year, you’re not the only one greeting the new year with a mantra of ‘New Year, New You.’ The digital ad landscape is about ...

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Upgrade your online display campaigns for the new attention economy https://www.digitaland.tv/blog/upgrade-online-display-campaigns-new-attention-economy/ https://www.digitaland.tv/blog/upgrade-online-display-campaigns-new-attention-economy/#respond Tue, 07 Nov 2017 07:04:21 +0000 https://www.digitaland.tv/?p=4053 Meet the new economy, where the consumer is both banker and buyer. The currency of choice? Time and attention. It’s an era where online display ...

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Why advertisers are turning to AI to build smarter banner ads https://www.digitaland.tv/blog/advertisers-turning-ai-build-smarter-banner-ads/ https://www.digitaland.tv/blog/advertisers-turning-ai-build-smarter-banner-ads/#respond Tue, 31 Oct 2017 09:29:05 +0000 https://www.digitaland.tv/?p=4041 As AI and machine learning start to sweep across the digital landscape, advertisers are rushing to both incorporate the technologies into banner ad campaigns and ...

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How Google AMP ads can prepare you for Chrome’s ad filter https://www.digitaland.tv/blog/google-amp-ads-can-prepare-chromes-ad-filter/ https://www.digitaland.tv/blog/google-amp-ads-can-prepare-chromes-ad-filter/#respond Tue, 26 Sep 2017 07:34:59 +0000 https://www.digitaland.tv/?p=3977 Change is in the air for the display advertising industry. Google AMP ads are gaining attention as the ads of the future. Google also announced ...

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Build more effective ads with these examples to guide you https://www.digitaland.tv/blog/build-effective-ads-examples-guide/ https://www.digitaland.tv/blog/build-effective-ads-examples-guide/#comments Sun, 27 Aug 2017 06:07:18 +0000 https://www.digitaland.tv/?p=3824 One of the toughest parts about building effective ads for Online display campaigns is coming up with creative banner ideas that boost your target KPIs. ...

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